Using AI to Enhance Customer Experience in Real Estate
Artificial Intelligence is changing many industries, and real estate is no exception. In the UK, AI is helping estate agents, property developers, and landlords interact with clients in better, more personalised ways. This blog will explore how AI is improving the customer experience in the UK real estate market, from searching for properties to customer […]
5 Mistakes Estate Agents Make When Trying to Book Valuations from Their Database
Most property deals start with a valuation. And one of the most effective ways of sourcing new valuations is through an agents existing pool of clients. However, sometimes, despite their efforts, agents make mistakes that hinder their progress. Let’s examine five common errors they often encounter when attempting to set up valuations with their clients. […]
Optimising Your Estate Agency's Content for Voice Search: The Next Big Thing
Voice search is swiftly becoming a crucial part of digital marketing strategies for estate agencies across the UK. As smart speakers and voice-activated devices grow more common, adapting your agency’s online content to be voice search-friendly is not just innovative—it’s vital to stay competitive. Understanding Voice Search Dynamics Voice search differs significantly from traditional text-based […]
Top 10 CRM Systems for Estate Agencies in 2024
Navigating through the bustling property landscape of the UK calls for estate and letting agents to arm themselves with adept Customer Relationship Management (CRM) systems. A worthy CRM does more than just keep tabs on contacts—it smooths out operations, keeps a watchful eye on properties, tracks every interaction, and ramps up customer service, paving the […]
The Future of UK Real Estate: Essential PropTech Tools Every Estate Agent Should Know About
With the rise of PropTech, or Property Technology, there’s a significant transformation happening in how real estate transactions are conducted. Estate agents must equip themselves with an arsenal of technological tools to remain ahead in this competitive market. Here’s a deeper look into some of the essential PropTech tools. 1. Virtual Reality (VR) and Augmented […]
The Role of Artificial Intelligence in Transforming Estate Agency
Estate agency has historically been regarded as an industry steeped in traditional business practices, relying heavily on personal interaction, physical property viewings, and intuitive decision-making. However, this narrative is being swiftly rewritten in the age of digital transformation, and at the heart of this revolution is Artificial Intelligence (AI). AI is progressively shaping the contours […]
Everything to Know When Creating a Winning Estate Agent Promo Video
As an estate agent, you are always looking for new ways to market your properties and attract potential buyers. A promo video is a great way to do this, and there are a few things you should keep in mind when creating one. In this article, we are going to dive into why Estate Agents […]
6 Free CRM Software for Estate Agents in 2022
In this article, we’re going to look at some of the best free CRMs on the market for Estate Agents. Are you a start-up, an independent, or a franchise Estate Agent? Whichever of these is you, by the end of the article, you’ll have learned, not only the immense value of using a CRM, but […]