Client: Blackmore Global
Project: Full Rebrand and Custom Website Build
Timeline: 9 Weeks
Overview
Blackmore Global is a premium real estate agency representing luxury developments and prime properties in some of the world’s most prestigious locations, including London, Dubai, and Abu Dhabi. With a brand built on elegance, discretion, and elite-level service, they required a website and brand identity that reflected this high standard — something that would both impress UHNW buyers and convert leads at scale.
Agent Extra was entrusted with a full rebrand and the creation of a custom-built website that would become the centrepiece of their global marketing activity.
Objectives
- Reimagine the Blackmore Global brand to reflect their premium positioning
- Design a striking, high-impact website that visually elevates their property portfolio
- Build the site with lead generation at its core, without compromising on aesthetics
- Showcase luxury developments and off-plan opportunities at their absolute best
- Ensure mobile-first performance and international usability
The Transformation
A Brand Reborn
We started with a full rebrand, creating a sophisticated visual identity that positioned Blackmore Global alongside the world’s top-tier agencies. This included a refined logo, luxury colour palette, elegant typography, and a modern tone of voice — all carried seamlessly into the new site.
A Visual Showcase of Prestige
The website was designed around immersive, full-screen visuals that let properties do the talking. Each page is intentionally minimal, creating a gallery-like environment where luxury listings feel exclusive and aspirational. High-resolution photography, elegant animations, and subtle microinteractions enhance the browsing experience without distraction.
Built for Buyers — Designed for Growth
While the front end is all luxury, the back end is built for performance. The site includes lead capture at every stage of the journey — from sticky enquiry forms on listings, to global property alerts and instant brochure downloads. Whether a buyer is searching for waterfront penthouses in Dubai or historic townhouses in Mayfair, the journey from intrigue to enquiry is seamless.
Optimised for Global Reach
With a growing international client base, we optimised the website for mobile responsiveness, lightning-fast loading, and technical SEO — ensuring Blackmore Global ranks competitively in key international markets.
Results
- A stunning new brand identity now applied across all marketing channels
- A website that has generated qualified leads from London, the UAE, and Europe within weeks of launch
- Average session duration of over 3 minutes, with 35% of users browsing 4+ listings
- A platform that supports future growth into new territories and service lines
Client Feedback
“The website captures everything we stand for — it’s premium, clean, and powerful. Our properties have never looked better online, and the enquiries speak for themselves. Agent Extra delivered exactly what we needed, and more.”
— Roger Fagg, Director, Blackmore Global
