Overview
Leonard Leese, Agent Extra’s first-ever client back in 2016, returned for a full digital upgrade to coincide with their office relocation. This project included a new website, rebranding, and social media management—all designed to increase engagement, strengthen their brand identity, and generate new leads.
New Website: Optimised for Lead Generation
Leonard Leese’s new website was built to drive inquiries and conversions, using a streamlined, high-performance layout:
- Lead-Capture Features: Integrated quick inquiry forms, easy-to-access contact options, and live chat functionality make reaching out seamless for potential clients.
- Enhanced User Experience: Simplified navigation and intuitive design allow visitors to quickly access listings, services, and important information.
- SEO Optimisation: The site’s improved SEO helps increase visibility in search results, drawing in more prospective clients.
Jack Holman, Director of Agent Extra:
“We focused on creating a site that doesn’t just look good but actively generates leads. Leonard Leese helped us launch Agent Extra back in 2016, and it was a privilege to support them in elevating their digital presence.”
Social Media Management: Building Engagement and Brand Awareness
Agent Extra developed a social media strategy to attract and engage clients:
- Content-Driven Strategy: Regular posts feature property listings, client stories, and market insights that reflect Leonard Leese’s values and expertise.
- Audience Engagement: Increased activity on platforms has helped Leonard Leese grow their online presence, bringing more traffic to the website and encouraging direct inquiries.
Rebranding: A Modern Look with Deep Community Roots
Agent Extra undertook a rebranding effort to update Leonard Leese’s identity while preserving their reputation and local connection in SE1:
- Updated Brand Aesthetic: A modern, sleek logo and colour scheme align Leonard Leese’s image with today’s market, resonating with both new and long-term clients.
- Community Trust and Values: Testimonials and stories highlight Leonard Leese’s commitment to their SE1 roots, reinforcing their brand as trustworthy and customer-focused.
Mark Leese, Founder of Leonard Leese:
“Agent Extra delivered exactly what we needed—a brand and website that reflect our values and increase client engagement. Their expertise has been crucial to our growth.”
Results
This digital transformation has driven:
- Increased Lead Generation: A noticeable rise in inquiries through the website and social media channels.
- Higher Engagement and Traffic: Positive feedback on the website’s ease of use and modern design, with improved engagement metrics across platforms.
Conclusion
Agent Extra’s tailored approach has positioned Leonard Leese for long-term digital success, enhancing their brand, improving lead generation, and creating a lasting impact in the property market. This partnership highlights Agent Extra’s commitment to building impactful, growth-focused solutions for clients in the property industry.
